How To Juggle Priorities: A Guide for Mompreneurs

If you ever feel like you’re ceaselessly balancing multiple roles, like you’re perpetually trudging uphill without a glimpse of the horizon ahead, then this is for you.

This subject strikes a deep chord with me.

Being both a mom and a business owner often feels like an endless act of juggling — home, kids, emails, and the list stretches on.

But with a fresh perspective, life’s challenges can transform into stepping stones toward your triumphs.

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1. Embrace Going With the Flow

Life is unpredictable, especially when balancing personal and professional responsibilities.

Picture this – you’re deep into an important client call, and just then, your little one decides the universe has aligned for their next grand tantrum. It’s moments like these that truly test your adaptability.

Instead of letting panic set in, take a deep breath and tackle it head-on. Here’s a strategy:

  1. Pause and Breathe: First and foremost, don’t let the stress get the better of you. Take a deep breath to centre yourself.
  2. Communicate: Briefly let your client know you need a moment. A simple, “Excuse me for just a minute, I have a little situation to handle” can suffice.
  3. Address the Immediate Concern: Turn off your camera and attend to your child. Whether it’s a reassuring hug or a quick snack, do what’s needed to help them settle.
  4. Reconnect Authentically: When you return, offer a concise explanation or even share a light-hearted comment about the joys of parenting. Showing vulnerability can build rapport and trust.

You might be surprised to find that many clients are understanding and even empathetic.

After all, they have lives and challenges too.

Your ability to manage unexpected situations with grace and poise might just make you more relatable.

And in a world striving for perfection, authenticity shines brightly.

2. Adapt and Thrive in Changing Times

In the dynamic world of business, navigating uncharted waters is part and parcel of the journey.

Let’s face it, unforeseen obstacles, whether they’re sudden supplier setbacks or market fluctuations, will inevitably arise.

The trick is not to be thrown off course, but to harness these moments as springboards to innovation.

Take it from me, there’ve been numerous instances where suppliers have assured timely deliveries, only to falter post-deadline.

Initially, it’s easy to get overwhelmed and flustered, but over time, I’ve learned to pivot.

Here’s a strategy to help you do the same:

  1. Stay Calm and Analyse: Instead of immediately reacting, give yourself a moment to assess the situation. What’s the gravity of the setback? What resources do you have at hand?
  2. Brainstorm Alternatives: Rather than getting stuck in the problem, delve into solutions. Can you source from a different supplier? Is there a temporary fix that can be implemented?
  3. Engage and Collaborate: Involve your team. Their collective creativity can bring forward unexpected solutions that might even be better than the original plan.
  4. Reframe the Challenge: Instead of viewing it as a setback, see it as a chance to diversify, forge new partnerships, or innovate. Sometimes, the best ideas emerge from constraints.

As a business owner, think of challenges not as roadblocks but as detours leading to unexplored avenues.

The key lies in your ability to adapt, learn, and grow, turning potential pitfalls into pathways of progress.

3. Together We Succeed

The age-old saying, “It takes a village,” rings especially true when you’re juggling the realms of business and family.

A thriving ecosystem of support is integral for any parent-business owner to sail through the tumultuous waters of deadlines and diaper changes.

For some, this support comes from family living close by, always ready to step in during crunch times.

But for others, like myself, we aren’t geographically blessed with family nearby. This is where the community around us plays a monumental role.

Friends, in many such cases, transition from being mere acquaintances to pillars of unwavering support, becoming an extended family in every sense of the term.

Here’s how I’ve fostered such a supportive network:

  1. Reciprocal Arrangements: One of the practical ways I’ve managed is by setting up shared care arrangements. If I’m aware of an upcoming business trip or a day packed with back-to-back meetings, I’d take in a group of kids for an afternoon. This not only gives their parents a break but also ensures that they’re ready to help when I need it.
  2. Building Trust: Mutual trust is the foundation of such arrangements. It’s essential to be reliable, understanding, and flexible with each other.
  3. Open Communication: Setting clear expectations and maintaining open lines of communication is pivotal. Whether it’s about dietary preferences, bedtime routines, or how to handle tantrums, being on the same page minimises misunderstandings.
  4. Celebrate Together: Our bonds aren’t just built on seeking help during busy times. We celebrate milestones, successes, and even everyday joys together, further cementing our community spirit.

By leaning on and contributing to our community, we’re not only able to successfully manage our professional and personal lives but also enrich them.

After all, shared challenges and triumphs have a unique way of deepening connections, reminding us that in unity, there’s immense strength.

4. Grow Through Every Lesson

Life has a peculiar way of teaching us, often through trial and error. Every stumble, every misstep, and every hurdle encountered presents an opportunity for growth.

This principle applies as much to parenting as it does to running a business.

Think about it: When your child falls and scrapes their knee, it’s not just about the physical recovery. They’re also learning about their limits, resilience, and the importance of getting back up.

The same perspective should be employed when facing setbacks in business.

Take my experiences with social media marketing, for instance. It wasn’t always a smooth journey.

There were times when, despite our best efforts and investments, campaigns fell flat and didn’t deliver as anticipated.

Instead of letting those instances discourage me, I saw them as vital learning moments.

Here’s my approach to such lessons:

  1. Pause and Reflect: Before diving into solutions, it’s crucial to understand the root of the problem. Why did the campaign underperform? Were our targets misaligned, or did we miss a key trend?
  2. Gather Perspectives: Engage with your team and seek feedback. Sometimes, a fresh pair of eyes can spot things that might have been overlooked.
  3. Analyse and Adjust: Using gathered insights, dissect what worked and what didn’t. This knowledge is invaluable in steering future efforts.
  4. Implement with Optimism: With the newfound knowledge, develop a revamped strategy. Remember, past failures don’t dictate future outcomes. My own campaigns, after rigorous analysis and fine-tuning, have not only met but exceeded expectations.

In essence, business, much like life, isn’t about avoiding falls but about growing stronger with each one.

Embrace every challenge, learn from every outcome, and let each lesson pave the way for bigger and better successes.

5. Embrace Change and Keep Moving

Life, with all its unpredictability, offers an essential lesson: the only certainty is change.

Parenthood, in its ever-evolving nature, serves as a profound reminder of this truth.

The baby that once clung to you starts walking on their own, the toddler with a world full of questions soon becomes a teenager with answers of their own. Such is the rhythm of life.

Similarly, in the realm of business, the path is seldom a straight line. Markets shift, trends evolve, and strategies that once seemed foolproof may suddenly become obsolete.

But rather than viewing these shifts as obstacles, they can be embraced as opportunities for growth and innovation.

Here’s how to navigate and flourish amidst change:

  1. Stay Alert: Constantly monitor the progress of your projects. By keeping a finger on the pulse, you can identify potential hiccups or shifts early on.
  2. Flexible Mindset: Cultivate a mindset that is open to altering course when needed. Rigidity can be a significant roadblock in the fast-paced business world.
  3. Re-evaluate and Reposition: If a project isn’t bearing the desired fruits, don’t hesitate to go back to the drawing board. Sometimes a slight tweak is all that’s needed, and at other times, a complete overhaul might be in order.
  4. Seek Inspiration: Look outside your industry or niche for ideas. Sometimes, the most innovative solutions come from unexpected places.
  5. Prioritise Adaptability: In a changing landscape, the ability to pivot quickly and efficiently is invaluable. Embrace tools, technologies, and practices that foster agility.

Ultimately, just as we guide our children through the myriad of changes that life throws at them, so too must we lead our businesses with foresight, resilience, and an openness to transformation.

By doing so, not only do we navigate the waves of change, but we also harness them to propel us forward.

6. Build Bridges of Connection

Life is a tapestry of interconnected moments.

It’s natural for our work life and home life to feel like distinct worlds, each demanding its own kind of attention.

Yet, when these two spheres start to intersect, magic can happen. It’s all about forging connections, creating intersections that enrich both worlds simultaneously.

For those of us who are parents and business owners, integrating our children into our professional realm can be a rewarding experience for everyone involved.

Here’s how to blend and benefit:

  1. Involve and Educate: If your children express an interest or curiosity in what you do, find small, age-appropriate ways to involve them. It could be as simple as letting them help organise your office supplies or giving them a little project of their own.
  2. Open Doors of Understanding: Taking children to your workplace, as I did with my sons, offers them a glimpse into your professional world. They get to see where you spend your days, meet the people you collaborate with, and begin to understand the dynamics of a working environment.
  3. Share Stories: When you return home, discussing your day becomes a shared experience. It’s no longer just recounting events to passive listeners. Instead, they become active participants, understanding the context and the characters in your narratives.
  4. Foster Entrepreneurial Spirit: By exposing them to the business environment early on, you’re not just building bridges but also sowing seeds. You’re nurturing a sense of responsibility, a curiosity for innovation, and the early buds of entrepreneurial thinking.
  5. Strengthen Bonds: This integration can be an incredible bonding experience. It shows your children that they are an integral part of all aspects of your life, not just the homely side.

In conclusion, the walls we perceive between our professional and personal lives can be transformed into bridges with just a bit of intention and effort.

By doing so, we enrich our family dynamics and potentially inspire the next generation of thinkers and doers.

7. Be Kind to Yourself: You’re Doing Great

The journey of a mompreneur is akin to a balancing act performed on a tightrope, with the stakes incredibly high.

Just as you’re juggling deadlines and client meetings, there’s a school event or a bedtime story awaiting your attention.

It’s a demanding dance, one that requires tremendous energy, resilience, and heart.

But here’s the thing: while we’re incredibly adept at showering kindness, understanding, and patience towards others, we often forget to extend the same grace to ourselves.

The voice in our heads can be our harshest critic. I’ve been there.

The feelings of guilt when I carved out an afternoon just for myself, away from the buzz of business and the call of home.

But over time, I realised a fundamental truth:

  1. Refueling is Essential: Think of yourself as a vessel. To pour out love, creativity, and energy, you must ensure that you’re full. This means taking breaks, indulging in things that bring you joy, and allowing moments of stillness.
  2. Shift the Perspective: Instead of viewing ‘me time’ as an indulgence, recognise it as maintenance. Just as you’d charge your phone or service your car, you too need regular recharging.
  3. Combatting Guilt: It’s natural to feel guilty, especially when societal norms and expectations weigh heavily. But remember, a happier, more centered you is better for everyone around — both family and business.
  4. Celebrate Small Wins: Every day won’t be perfect, but there will be moments of perfection in every day. Take time to acknowledge them, whether it’s a successful pitch or just managing to have dinner with your family.
  5. Seek Support: Share your feelings and challenges with trusted friends or support groups. Often, you’ll find you’re not alone in your struggles, and there’s immense comfort in shared experiences.

In the grand tapestry of life, where roles intertwine and responsibilities overlap, remember to pause and appreciate the incredible person you are.

You’re navigating a unique path with grace, tenacity, and endless love. So be kind, be patient, and most importantly, be proud of yourself.

You’re doing an incredible job!

8. Discover the Bright Side

Life, in its intricate play of light and dark, often presents situations that, on the surface, seem bleak.

But it’s in the folds of these challenges that opportunities are often hidden, waiting to be discovered.

Every cloud, as they say, has a silver lining, and the skill lies in identifying and leveraging it.

Think of the heartwarming giggles of your child, a sound that instantly dispels the weight of a tough day.

In the same vein, your business challenges can be veiled sources of inspiration and growth.

Consider this scenario:

You’ve dedicated countless hours preparing for a client project, and just when you’re all set, things take an unexpected turn, leaving your plans scattered.

Now, this could easily be a moment of despair, but let’s twist the narrative:

  1. Opportunity in Disguise: With the sudden influx of unscheduled time, you’ve been granted an unexpected gift. Maybe it’s the chance to revisit that personal project that’s been on the backburner or to update and refine your business model.
  2. Time for Growth: This could be the ideal moment to invest in yourself. Enroll in that online course you’ve bookmarked or attend a workshop. Expanding your skills and knowledge not only benefits you personally but can give your business an edge.
  3. Reconnect and Network: Use this time to rekindle business relationships. Reach out to old contacts, attend industry events, or even just have a coffee chat. These connections can lead to new collaborations or ventures.
  4. Reflection and Vision: Sometimes, we’re so caught up in the whirlwind of daily tasks that we lose sight of the bigger picture. This pause can be a blessing, allowing you to reflect on your journey, realign with your goals, and strategise for the future.
  5. Creativity from Challenges: Remember, some of the most innovative solutions and ideas arise from challenges. Embrace the situation as a creative challenge and allow yourself to think outside the box.

In the intricate dance of life and business, setbacks are but steps in your choreography.

They teach, inspire, and, more than anything, offer a fresh perspective.

So the next time the clouds gather, rather than seeking shelter, look for that silver lining and let it guide your path to success.

9. Aim High with Attainable Goals

The essence of progress, be it in the nurturing realm of motherhood or the dynamic world of entrepreneurship, lies in setting the right goals.

Dreams give our journey direction, but the waypoints we set — our goals — chart the path.

Now, I confess, I’ve always had my head in the clouds, driven by ambition.

And while ambition is a potent fuel, it’s also one that, if unchecked, can burn too bright, too fast.

It’s a lesson I’ve learnt, sometimes the hard way.

Here’s how to strike the balance:

  1. Dream Big, Start Small: Let your ultimate vision be grand, but break it down into smaller, manageable chunks. This way, you can relish the satisfaction of achieving milestones while staying on course towards your bigger aspiration.
  2. Set SMART Goals: This tried-and-true acronym stands for Specific, Measurable, Achievable, Relevant, and Time-bound. By ensuring each goal ticks off these criteria, you’re already on a more focused and realistic path.
  3. Avoid the Perfection Pitfall: While aiming for the stars, remember that the beauty often lies in the journey, not just the destination. Mistakes, missteps, and detours can be valuable teachers, so it’s okay if everything isn’t picture-perfect.
  4. Celebrate Progress: Every step forward, no matter how small, is a win. Take moments to celebrate your achievements. It not only boosts morale but also provides motivation for the next phase.
  5. Regularly Review and Adjust: As you progress, your perspectives and circumstances might change. Regularly reviewing your goals ensures they align with your current situation and ambitions. It’s okay to adjust or even change directions when needed.
  6. Prioritise Self-Care: Your well-being is central to achieving anything. Remember to factor in rest, relaxation, and rejuvenation when planning. These aren’t indulgences; they’re essential.

Navigating the terrain of motherhood and entrepreneurship is no easy feat.

But with the right goals, a clear vision, and a dose of self-compassion, it becomes an empowering journey, sprinkled with challenges, growth, and triumphs.

So aim high, but keep your feet grounded in reality. The sky’s the limit, but the journey is equally beautiful.

Conclusion – Embracing Life’s Surprises

In my journey, I’ve shifted focus from chasing perfection to celebrating progression.

It’s about cherishing those incremental victories, taking each step with intention, and always pressing forward.

Remember, you’re part of a vast community navigating similar terrains.

What seem like obstacles are often blessings in disguise, waiting for your distinctive touch to reveal their true potential.

Faced with life’s curveballs, whether they come as unexpected meltdowns or unforeseen business hiccups, channel your inner innovator and craft solutions.

The dual role of being a mother and a business owner weaves a narrative filled with grit and ingenuity.

Embrace every hurdle, for they’re the very milestones that define and elevate both your personal and professional journeys.

Sign up for Executive Coaching with me and let’s help you embrace life’s surprises.

How To Juggle Priorities
Picture of Natalie Brown

Natalie Brown

Keynote Speaker, Executive Coach, and Group CEO at Select Training.

Work with me
Picture of Natalie Brown

Natalie Brown

Keynote Speaker, Executive Coach, and Group CEO at Select Training.

Work with me

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